Archive for May, 2009

Choosing the Words For Your Brochures

Words are a very powerful tool especially when printing brochures. The words that you inscribe in brochure printing can make or break your brochure, setting the circumstances for success and failure. That is why you have to choose carefully and creatively the words that you use for brochure printing. They must always be geared correctly [...]

Mind-Ninja Psychology For Writing Sales Letters & Marketing Emails

Incorporating unorthodox suggestions into your copywriting probably sounds like something extremely difficult but in fact it is really simple. Using unorthodox suggestions is really just about asking your readers to read the persuasive components of your sales letter in a different way.
When you get your readers to read something in a different way they tend [...]

Common Copywriting Mistakes That Even Expert Copywriters Make

None of us are perfect. As the old saying goes, even monkeys fall out of trees sometimes. And even an expert copywriter may make a mistake from time to time. Here are some mistakes every copywriter has made at one time or another.
1. Forgetting your audience. When you are copywriting, you are writing it for [...]

The Biggest Mistake a Copywriter Can Make

As a freelance copywriter, I review a great deal of sales letters, ads and websites on a regular basis.
And I came to a sad realization that a lot of copywriters still don’t get it.
They keep making the same mistake, over and over and over again.
It just boggles my mind and pains my heart.
Here is what [...]

Classified Advertising – How to Properly Format Your Ads For More Traffic and Sales

Although formatting your ads correctly for submission to classified ad sites really isn’t that difficult, it is an element that can make or break your ad.
Formatting your ad is also about more than just using the right spelling and grammar too. Your ad needs to be visually appealing, as well as easy to read.
The first [...]